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What Is The Color Of Your Website?

color emotion brand guideColour Emotion Brand GuidePsychology behind the colors that can make or break your website’s success.

Did you know that the values associated with colors can have a significant impact on your website’s success? And did you know that you can change your visitor’s feeling, mood and reaction by using different colors on your website?

Some professional web designers do not realize the impact that a single color can have on their project when designing a website for their clients. In reality, the meaning of colors will send the first message of your website to your visitors. You don’t have to be a genius to find out why since it is obvious that the first thing they (visitors) see is the color of your site!

I have studied one hundred visitors to evaluate their patience for uploading a web page. First, I tried a plain black background page and the average waiting time was up to 2.47 seconds. Then I tried a plain white background page and the average wait time for uploading the web page increased to 4.89 Seconds.

The reason is just fear. People are afraid from black and darkness and they feel vulnerable when they see a plain black page. I won’t go in detail about this subject in this article but if you would like to know more you can always visit our site at http://www.websitedevelopmenttech.com and get more information about color psychology.

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What Is Web Usability?

huge consumer electronics storeHuge Consumer Electronic StoreWeb Usability. It sounds very simple. "It’s just how to use the Web, right? I already know how to do that." That’s not exactly right. In fact, Web Usability is the layout, construction, structure and navigation of your website. Does that sound simple now?

Web Usability - A Real World Comparison

You can compare a website to an actual store. Let’s say you walk into one of those big retailers, looking for a new baseball glove. Now, you’ve never been there before. So, you first need to find the Sporting Goods section. This store is huge. And with all the shelves and displays up front, you can’t see the layout of the remaining 80% of the space.

The store might have a guide/map up front for you to check out. Then again, if it’s the chain I have in mind, they probably don’t. Instead, you’re going to wander around looking for signs. You also might use past experience in stores to make an educated guess. For example, you probably would look for the Pharmacy in the same area as the medicine and vitamins. That’s where they usually put it.

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What Makes a Bad Website?

website design planningWebsite Design PlanningWhen you're surfing the Web, you probably only think about one thing when you look at a Website: whether or not it's fun. Some of the website authors are wondering why only a few visitors visit their site.

Here are some tips to avoid if you don't want to create a bad website:

Before developing the website you have to plan it first. Make a story board that will be your guide in developing the site. You must arrange the hierarchy of the most important links in the main page.

Most importantly, you must create a home page that presents a professional image to the world. Your home page would be the gateway to your site. It must look like a road map, the index and the table of contents that tells the visitors where to find the information they need to make them stay at your site. It would be the mirror of your company or organization. So, if the design is not good, that will be the the first impression to your company.

You have to figure out what are the important elements that should be included on the page. It must have unique and interesting content. You have to know who are your target audience and what the things are that will get the attention of your visitors. You have to think of something new and unique in your content to convince your visitors to stay.

Put significant information in your site to give them useful information that is appropriate in your site. You should be able to tell why a website exists, and what information it's trying to provide. If the purpose of the website is confusing or unclear, that's a good sign that you should look for a different site. The words must be correctly spelled and good grammar used throughout.

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What Makes A Research-Friendly Site?

Mobile BrowsersMobile BrowsersNowadays, the most popular source of research work is the Internet. In fact it has already shrunk the world into bytes. All the information, data, facts, truths as well as the confusing principles and ideas are pushed into the World Wide Web for the users to have access and knowledge of their existence.

Research is an important part of our existence. Without it bright ideas will never luster, innovations will lose its existence and progress will only be true in our dreams. Research is our driving force. It makes us knowledgeable and when we are knowledgeable we clamor for more knowledge and to be the best in our industry.

Research therefore, is a continuous aspect in our lives. We have to satisfy one urge in order to alleviate to another prospect. Thus, we must make our site Research-friendly so as to accommodate everybody's need for research. But how do we do it?

First, there must be CONDITIONING of the mind. Know your target market. As a site especially catering to the research needs, you must provide the visitors the perspective most convenient to them. Give them easy options and let them adjust to your process quickly and effortlessly.

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What Makes a Site Lucrative?

group people asking questionsGroup of People Asking QuestionsPeople ask too many things about websites. They ask about the key points to remember in order for their website to conquer the Web as well as to boost their sales. They ask about the right colors to use, layout, content and the likes. So many queries but it all sums up to one thing - a profitable website.

To boot, in order for your website to be lucrative, it must exude total equilibrium with all its elements. What do I mean with total equilibrium? Well, it's simple. It involves six crucial rudiments - organization, focus, design, navigation, technology and marketing. Short of one rudiment means your website is incomplete and lacking. One by one let us discuss their essence.

Organization

A design must be detail-oriented. Just like a piece of art, each detail must contribute to the overall projection of the whole. Nevertheless, it must only have what it needs and nothing more. It is with semblance to the maxim in clothing that it is better to be underdressed than overdressed. This is because it can tend to lead the visitors astray. They may not be aware of where to go or where to look at. This is the reason why it is always safe to keep it simple and in order yet not tedious. Follow the basic rules and your readership will surely soar.

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